Zilliant Blog

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Manufacturers: Overcome CPQ Pitfalls and Streamline Sales Processes with Zilliant

Read this blog post to discover CPQ pitfalls and how Zilliant CPQ streamlines the sales process and improves buying experiences for manufacturers.

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5 Answers for the CRO Suite

5 Answers for the CRO Suite

Get in front of trends impacting sales operations and the Chief Revenue Officer suite with Zilliant’s most-read revenue operations and intelligence blogs. These playbooks provide insights into intelligently responding to the revenue challenges that persist in the second half of 2023.5 Answers for CR...

MindShare Rewind: How Technology Unlocks Profitability

MindShare Rewind: How Technology Unlocks Profitability

Listen to podcaster and career journalist Eric Kavanagh interview Zilliant thought leaders, customers, and partners about today’s economic challenges and how technology unlocks profitability at MindShare 2023.Insight on Unlocking Profitability Through Technology from Zilliant Experts & PartnersO...

Ad Selling = B2B Selling (Part 2)

Ad Selling = B2B Selling (Part 2)

In part two, we take a look at ways in which media and advertising companies can adopt intelligent B2B commercial technology to deliver a more dynamic rate-setting, negotiation, and proposal process. Read part one here.How do we hit a moving target?In the last 20 years, change has been the only cons...

Ad Selling = B2B Selling (Part 1)

Ad Selling = B2B Selling (Part 1)

In part two, we take a look at ways in which media and advertising companies can adopt intelligent B2B commercial technology to deliver a more dynamic rate-setting, negotiation, and proposal process. Read part two here.The direction of the media and advertising industry is completely in the hands of...

Own Your Future! Four Takeaways from MindShare 2023

Own Your Future! Four Takeaways from MindShare 2023

Last week, Zilliant customers, partners, and prospective customers from around the world gathered in Austin, TX, for MindShare 2023. After last year’s exciting return to our first in-person MindShare since 2019, MindShare 2023 was perhaps our most successful ever as attendance soared past 2022 numbe...

The Ins and Outs of Pricing Strategy

The Ins and Outs of Pricing Strategy

Zilliant General Manager of Commercial Excellence Barrett Thompson sat down for an interview with Argano on optimal pricing strategies for the modern enterprise. The article below was originally published here.The Ins and Outs of Pricing Strategy with Zilliant's Barrett ThompsonIn our previous blog,...

MindShare Preview: Manufacturer Turns eCommerce into a Proactive Sales Channel

MindShare Preview: Manufacturer Turns eCommerce into a Proactive Sales Channel

Attendees at MindShare 2023 will hear how a specialty chemicals manufacturer not only bolstered its eCommerce personalization, consistency, and value but also delivered a substantial revenue lift in a matter of months with Zilliant Sales IQ™ and Zilliant Campaign Manager™.How to Turn eCommerce into...

MindShare Preview: Optimizing B2B2C Omnichannel Pricing

MindShare Preview: Optimizing B2B2C Omnichannel Pricing

Attendees at MindShare Europe will learn how a building products distributor used price optimization and management software and competitive data to drive market-aligned prices while avoiding conflict between its B2B and B2C online channels.How a Two-Person Pricing Team Leverages Competitive Data an...

What is a Dynamic Pricing Engine?

What is a Dynamic Pricing Engine?

Dynamic pricing is a well-known term. Yet, if you were to ask 10 pricing experts to define it, you could very well get 10 different answers! A dynamic pricing engine is important for executive and pricing leaders seeking to break free from the limitations of pricing in manual tools.In this post, we'...

3 Pricing Capabilities to Consider in a Digital Transformation

3 Pricing Capabilities to Consider in a Digital Transformation

Chances are that your company is on a digital transformation journey. Have you considered when, or how, to upgrade your pricing software as a key part of that transformation? Kyle Nations writes about why pricing can’t be overlooked in this journey and offers three suggested approaches.Digitally tra...

Industrial Manufacturers: Overcome Challenges with Intelligent Pricing

Industrial Manufacturers: Overcome Challenges with Intelligent Pricing

Learn how industrial manufacturers can tackle both internal and external pricing challenges with intelligence and speed by leveraging the power of a price optimization solution.Industrial Manufacturing is Facing Both External and Internal ChallengesThe industrial manufacturing industry is currently...

3 Opportunities for Data-Driven Ad Sales

3 Opportunities for Data-Driven Ad Sales

There is a heightened emphasis on data-driven decision-making for brands and their agencies when it comes to buying advertisements. There are two sides to this coin. This blog explores how the media companies selling those ads must also be data-driven to meet buyer expectations and remain competitiv...

Essential Insight for Spare Parts, MRO, and High-Tech Companies

Essential Insight for Spare Parts, MRO, and High-Tech Companies

Read this roundup of spare parts, MRO and industrial distribution, and high-tech industry-focused content to discover intelligent insights for turning pricing and revenue growth challenges into competitive advantages.Essential Pricing and Revenue Growth Insight for Spare Parts, MRO, and High-Tech Co...

Manufacturer Lifts eCommerce Channel Revenue

New Case Study: Manufacturer Lifts eCommerce Channel Revenue

Leadership at an enterprise manufacturer decided to bolster its digital sales investments. After working with Zilliant, the manufacturer implemented a dynamic eCommerce recommendation system powered by Zilliant Sales IQ™ and Zilliant Campaign Manager™, which led to a significant revenue lift and rev...

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