B2B Reimagined is a monthly podcast with a rotating host of experts. Each of whom brings decades of experience using data science to address industry-vertical specific challenges that give the critical strategic control over pricing and sales that today’s B2B companies simply must have. View all podcast episodes and read episode transcriptions.
Listen to our first-ever live episode of the podcast, recorded at Zilliant MindShare 2024, featuring a panel of leading pricing professionals.
Maciej Kraus is a pricing guru, author, TED speaker, and frequent lecturer at Stanford University. We were thrilled to have him on to share his perspective on successfully executing a pricing transformation.
Listen to our first-ever live episode of the podcast, recorded at Zilliant MindShare 2024, featuring a panel of leading pricing professionals.
Hear the fascinating story of how the Pricing Club came to be and the most pressing trends, topics, challenges and opportunities that are top of mind for pricing professionals.
Our guest today, Aggregate Insights CEO Brady Jensen, explains how the two sides become misaligned, how to prevent or stop the blame game, and what sales-marketing harmony looks like in practice.
Dr. Rainer Schlamp joins us to discuss why value-based pricing is essential to sanitary providers and the challenges in doing so.
We welcome Sebastian Wrobel of PricingWorks to B2B Reimagined to discuss the urgency of true pricing transformation.
We diagnose four pricing paradoxes and prescribe immediate actions pricing leaders can take to expand their influence, based on real-world examples.
PwC Partner Ron Otocki makes a strong case for why pricing strategy and pricing technology should go hand-in-hand as part of a digital transformation.
Dan Balcauski joins the show to explain the subscription pricing shift, ramifications for B2B, benefits versus risks, best practices, and much more.
What generative AI means for B2B companies and how it can combine with purpose-built AI platforms and other technologies to create something even bigger.
This friendly debate is a must-listen for commercial leaders looking to enhance the customer experience.
The CEOs of Logik.io and Zilliant on the commerce and pricing solution that goes far beyond traditional CPQ for flexible, frictionless, profitable sales.
Channelnomics CEO Larry Walsh is our guest today for a wide-ranging discussion on what the channel is and why it matters for B2B companies.
Argano Chief Strategy Officer Tim Harris on how manufacturers are digitizing in response to ongoing volatility and unpredictability.
Learn how Zilliant and Accenture are busting myths about B2B pricing & how we help our clients find quick wins that fund the rest of their pricing journey.
