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Unlock the Power of Pricing: Five Takeaways from MindShare Europe 2024

Discover five key takeaways from MindShare Europe 2024 that highlight the transformative power of pricing.

MindShare Europe 2024 Recap Featured Image
Evolution of the Sales Operations Function

Evolution of the Sales Operations Function

Gartner has shown that sales ops has moved from tactical to strategic; learn how to predictively solve for complexity and interconnectivity using AI, data science and management applications.

Why Pricing is the New CEO Imperative

Why Pricing is the New CEO Imperative

Read this Q-and-A with Stephan Liozu about the new book “Pricing – The New CEO Imperative,” a collective pricing industry plea to the C-Suite for more strategic investment for B2B success.

Here's What We Heard at MindShare 2021

Zilliant MindShare 2021, the premier B2B pricing and sales conference, took place virtually May 18-20. Catch up on some quotes and highlights from the expert-led sessions.

B2C is a Predictor of B2B

B2C is a Predictor of B2B

Mick Naughton explains why B2C technology and digital experience innovation is a leading indicator for B2B; and how visionary B2B shops are closing the gap.

Got the Bad Data Blues?

Got the Bad Data Blues?

Kyle Nations explores the common misperception that a B2B company’s data is too bad, incomplete or disorganized to drive real business impact. Read the article to overcome the Bad Data Blues.

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