How Rental Companies Can Overcome Status Quo Pricing to Set Better Rates
Rental revenue in the U.S. is finally beginning to stabilize after a rocky 2020 according to a new survey from Baird/RERMag.com. On average, rental rates rebounded from a 1.8% drop in the fourth quarter of 2020 to a 0.5% drop in the first quarter of 2021. Most respondents said that revenue and utili...